Key Insight Widgets
These widgets highlight the top values for each dimension. Hover over each chart to explore which values contributed the most to your campaign's delivery. Additionally, explore the frequency distribution across your campaign’s viewers.
Most Impressions Delivered: This widget highlights the Top 10 dimension values that delivered the most impressions
Lowest CPM: This widget highlights the Top 10 dimension values with the lowest CPM
Average Frequency: This widget highlights the average frequency across your entire campaign. It also helps you understand how many households were exposed to your ad at each frequency level.
Tip: Select a different Dimension at the top to adjust the key insights you see.
Campaign Delivery Report
Analyze the progression of your campaign's delivery over time, gaining insights into key trends and patterns. Select each Metric to customize the chart’s view.
Adjust the Date Range Filter in the top right to only measure across a smaller window of time
Reporting Table
Dive deep into the delivery behind each dimension.
The following metrics are measured:
Impressions: The total number of times your ad is shown
Cost per Mille (CPM): The cost of 1,000 ad impressions
Reach: The total number of unique viewers who were exposed to your ad
Cost per Reach: The total cost of reaching each unique viewer
Total Spend: The overall amount of money spent
Dimension Selection
Select a Dimension to compare the delivery of the different strategies, locations, inventory, and other features of your campaign. Utilize these insights to optimize the delivery of your next campaign!
You’ll be able to compare across…
Day
Target Group
Daypart
Time
Location (Zip Code)
Inventory