Set up a Skybeam Pixel | Skybeam Help Center

Website Tracker Instructions

The Skybeam Pixel is a small snippet of JavaScipt code that will help you understand the impact of your Skybeam campaign on your business growth. We highly encourage you to set up a pixel!

Step 1: Claim your Skybeam Pixel ID

You can access the Skybeam Pixel setup in two ways:

When selecting your campaign's objective, click on "Manage Pixel"
Navigate directly to the Pixel Manager in your account settings at: https://app.skybeam.io/settings/pixel-manager and click on the Pixel

This will open a window with a set of instructions.

Name your pixel and click “Generate Pixel ID”

Step 2: Add the pixel to your website

First, find the <head> </head> tags in your webpage code, or locate the header template in your CMS or web platform.

<!-- Example -->
<!DOCTYPE html>
<html lang="en">
  <head>
    <!-- Paste your pixel code here -->
  </head>

Paste the pixel code at the bottom of the header section, just above the </head> tag.

Skybeam Pixel code can be added above or below existing tracking tags (such as Google Analytics) in your site header.

Paste the code on every page where you want to track conversion events.

<script> 
(function(e,n,t){e["$$sbFn"]=t;e[t]=e[t]||function(){(e[t].q=e[t].q||[]).push(arguments)};var c=n.getElementsByTagName("script")[0],o=n.createElement("script");o.async=true;o.src="https://www.skybeam-analytics.com/js/v1/beacon.js";c.parentNode.insertBefore(o,c)})(window,document,"sb_beacon"); 
sb_beacon('setup', 'beacon', '{Your Pixel ID}'); sb_beacon('setup', 'user_tracking', true); 
sb_beacon('send', 'pageview'); </script>

IMPORTANT: You must replace {Your Pixel ID} in the code above with the actual Pixel ID you generated in Step 1. The pixel will not work if you leave the placeholder text as is.

Step 3: Check Pixel Setup

Manual Check

In your Web Browser, under Developer Tool select Network.
- Mac = (Option + Command + I)
- Windows = (Alt + Command + I)
In the search bar, type “beacon”
- If the pixel has been properly implemented, you'll see beacon.js
- Click on the row
  - Click on Headers and under Request Headers –> :authority: you should see a URL containing skybeam-analytics.com

Email Confirmation

Please check your account admin's email for confirmation of claiming your Pixel ID. If you need further assistance, reply to the email or start a conversation with the Skybeam Chat Bot.
You will also receive a follow-up email from a Skybeam representative once your Skybeam Pixel is confirmed to be set up properly.

If you are running a Retargeting Campaign…

Your Retargeting Campaign will automatically have a start time 24 hours after you submit the campaign, although it will not start delivering impressions until the Skybeam Pixel is properly configured. We recommend setting up your Skybeam Pixel as soon as possible in order to get the most out of your retargeting campaign.

For Awareness Campaigns, impressions will start delivering on the scheduled start date regardless of your Skybeam Pixel setup status. However, attribution measurement will only begin once the Pixel setup is complete.

Attribution Reporting

We understand that your business's growth is a top priority, and it's essential that you can measure how Skybeam contributes to it. Enabling the Skybeam Pixel will ensure that 'conversions' are populated in all campaign reporting, allowing you to track the impact of your campaigns on your business goals.