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Insights Hub
Iryna Pashchyna avatar
Written by Iryna Pashchyna
Updated yesterday

Insights Hub is an analytics feature that provides granular localized insights about TV viewing patterns and ad performance across streaming platforms, leveraging data from TV devices across the US.

TV Viewership Insights

Want to know what people are actually watching and where before launching your campaign? TV Viewership Insights gives you the local scoop on viewing habits! Just pick your state and month, and you'll get all the details on:

  • What shows people are watching

  • Which streaming apps they are using

  • How many ad views each is getting

No guesswork needed - see exactly what your audience is tuning into right where you plan to advertise!

Competitive Insights

See who's advertising in your local area and how much they spend! Find out which businesses and what industries dominate your market.

With just a few clicks, discover:

  • Top advertisers in your area and their estimated daily budgets

  • Which industries are investing the most in local advertising

  • How fragmented your market is and where opportunities exist

Planning Insights

Plan your TV campaigns with confidence! See what results to expect before spending a dollar.

Just enter your:

  • Monthly budget

  • Target location

  • Audience from a pre-defined list

And instantly get forecasts for:

  • Estimated audience size you'll reach

  • Expected ad impressions

  • Potential website visits

  • Predicted clicks from search and social

Perfect for planning your campaign strategy and making sure every advertising dollar works hard for your business!

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