Insights Hub is an analytics feature that provides granular localized insights about TV viewing patterns and ad performance across streaming platforms, leveraging data from TV devices across the US.
TV Viewership Insights
Want to know what people are actually watching and where before launching your campaign? TV Viewership Insights gives you the local scoop on viewing habits! Just pick your state and month, and you'll get all the details on:
What shows people are watching
Which streaming apps they are using
How many ad views each is getting
No guesswork needed - see exactly what your audience is tuning into right where you plan to advertise!
Competitive Insights
See who's advertising in your local area and how much they spend! Find out which businesses and what industries dominate your market.
With just a few clicks, discover:
Top advertisers in your area and their estimated daily budgets
Which industries are investing the most in local advertising
How fragmented your market is and where opportunities exist
Planning Insights
Plan your TV campaigns with confidence! See what results to expect before spending a dollar.
Just enter your:
Monthly budget
Target location
Audience from a pre-defined list
And instantly get forecasts for:
Estimated audience size you'll reach
Expected ad impressions
Potential website visits
Predicted clicks from search and social
Perfect for planning your campaign strategy and making sure every advertising dollar works hard for your business!